WRMX-LP

WRMX-LP is an affiliate of The WB broadcasting in Memphis, TN, and the Mid-South Market. Broadcasting on channel 12, WRMX-LP is owned and operated by Flinn Broadcasting. WRMX-LP is part of a duopoly (Flinn also owns UPN affiliate WUPT ). The station was signed on by Dove Broadcasting on January 23, 1989 as WMTT, an independent station. A few months later, Dove sold the station to Steven J. Sweeney. InaVision Broadcasting bought WMTT in 1993. In 1997, InaVision Broadcasting sold the station to St. Louis, Missouri-based Roberts Broadcasting. The station remained an independent until 2006 when WWLM left both The WB and UPN to become an affiliate of The WB. In response, George Flinn (who owned then-Pax TV station WFBI) announced that he would purchase the station from Roberts Broadcasting and turn it into an affiliate of The WB. The sale went final later that year and in October of 2006, both WRMX-LP and WFBI (which became an UPN affiliate and changed their call letters to WUPT) became network affiliates for The WB and UPN as well as sister stations. In 2010, Flinn Broadcasting began Mid-South News, where both WUPT and WRMX would share the news division. The newscast is simulcast on both WUPT and WRMX with the morning news and the prime-time newscasts.