WWBY

WWBY is an O&O (owned and operated) affiliate of The WB serving New York, New York, and the New York Metropolitan area. Broadcasting on channel 38, WWBY is owned and operated by Capital Cities Communications. WWBY was started in 1998 as an educational independent station (with a little bit of programming from PBS) owned and operated by the city of New York through the WWBY Foundation (which was the operating department for the station). In 2005, Mayor Michael Bloomberg made the announcement that the WWBY Foundation's money from the city will come to an end, meaning that either WWBY finds a new owner, or shut down. Longing to have a foothold in The Big Apple, Capital Cities purchased the station from the city of New York, and ditched the educational programming schedule and went to becoming a fully independent station. When WHRV left The WB to join The CW, WWBY became an affiliate of The WB, and in 2015, when Capital Cities purchased a share of The WB, WWBY became an O&O affiliate.