KCWT

KCWT is an owned-and-operated (O&O) station of the Prime Network (Prime TV or Prime). KCWT serves Dallas, Fort Worth, and the Dallas Metro area in Texas. KCWT broadcasts on channel 27. Before being purchased by Prime Entertainment Group, KCWT was an independent station owned by SMU Enterprises (one of the offsprings of Southern Methodist University in Dallas) until 1990, and then from 1990-2011 by Jones Broadcasting

History
In the high spirit of the success of SMU football, SMU decided that they need to have a television station of their own, so in 1980, KSMU was launched. Broadcasting SMU Athletics 24/7, KSMU rode the high wave during the successful early 80s as the Mustangs was one of the best football teams in the NCAA. However, when the NCAA hit SMU with the Death Penalty in 1987, it hit KSMU hard. Ratings plummeted, and SMU Enterprises decided to put KSMU on the market. Jones Broadcasting (co-owned by Cowboys owner Jerry Jones' daughter, Charlotte) bought KSMU and changed the name of the station to KCWT. Removing all SMU-related programming, KCWT became an independent station. Despite finishing at the bottom of the ratings for well over a decade, KCWT continued to make money for Jones Broadcasting because KCWT aired Dallas Cowboys preason games.

Prime Entertainment Group Purchase
By 2010, Jones Broadcasting announced that they're phasing out of business (due to Charlotte going back to work for her father and the Dallas Cowboys), so KCWT was once again on the market. Prime Entertainment Group were looking to buy stations that would be the core for a new network they plan on launching. As a result in June 2011, Prime Entertainment Group purchased KCWT from Jones Broadcasting. About a month after the sell, Jones Broadcasting went out of business. A year later, when the Prime Network was launched, KCWT became an O&O station of Prime.