WFL-TV

WFL-TV is the CBS-affiliated television station for western Florida. Licensed to Bradenton, it broadcasts a high definition digital signal on UHF channel 33 (or virtual channel 57.1 via PSIP) from in the tripoint between DeSoto, Hardee and Manatee counties. Owned by McKinnon Broadcasting of San Diego, California (Channel 57 License, LLC), WFL-TV has sales and administrative offices in Bradenton, Florida.

Overview
WFL-TV primarily serves the southern portion of the Tampa/St.Petersburg market as well as the northern part of the Fort Myers/Naples/Cape Coral market. In the Suncoast, the station's official coverage area consists Charlotte, DeSoto, Hardee, Manatee and Sarasota counties. Additional viewership comes from surrounding counties in Fort Myers, West Palm Beach, Tampa and as far away as Orlando.

History
It was founded by the McKinnon family of San Diego, California by the end of June 1980, and first hit the airwaves on July 24 of the same year.

Since McKinnon Broadcasting sold its two Texas stations, KBMT in Beaumont and KIII in Corpus Christi, to the London Broadcasting Company respectively in August 5, 2009 and August 31, 2010, KUSI and WFL-TV are currently the company's only remaining television station properties As of August 2014.