KOOL-TV

KOOL-TV is an affiliate of the Prime Network for the Tempe/Scottsdale/Phoenix market. Owned by Great American Broadcasting, KOOL-TV broadcasts on channel 10. In addition to airing the full Prime Network schedule, KOOL-TV airs syndicated programming, including Jeopardy!, Wheel of Fortune, and The Simpsons. In addition, KOOL-TV operates a subchannel, 10.2, that carries the Trio Sports Network.

History
KOOL-TV came on the air in 1990 as an independent station. Long before KOOL-TV came on the scene, KSPP (channel 9) was the lone independent station in Phoenix. Unlike KSPP, however, KOOL-TV had a news department (KOOL News). When the (then) Phoenix Coyotes relocated from Winnipeg, KOOL-TV became their official station for Coyotes hockey. And when the Arizona Diamondbacks got started, KOOL-TV became their official station for Diamondbacks baseball. KOOL-TV also carries the Phoenix Mercury games. KOOL-TV carried the Phoenix Suns until Fox Sports Phoenix came and the Suns and Diamondbacks moved their deals to Fox Sports Phoenix. In 2012, KOOL-TV became an affiliate for Prime.